What This Page Does
Executive Reports generates polished, C-suite-ready PDFs that summarise SEO programme performance in business terms. They focus on KPIs, strategic progress, and ROI rather than technical details.
Getting Started
- Select a reporting period (monthly recommended)
- Choose the executive template — pre-configured for strategic metrics
- Review the preview — adjust sections as needed
- Generate and deliver — download or email to stakeholders
Key Features
- KPI dashboard page — headline metrics with trend arrows
- Strategic progress — tier advancement, recommendation completion rates
- ROI summary — investment vs return with comparative periods
- Recommendations summary — top implemented changes and their outcomes
- Next steps — AI-generated strategic priorities for the coming period
Tips & Best Practices
- Monthly cadence works best for executive stakeholders
- Lead with ROI — executives care about return, not technical details
- Include 2-3 "hero metrics" that show clear before/after improvement
- Use the AI-generated next steps as a starting point, then personalise